Skip to content

Advanced publishing

Customize, schedule, publish, and share Shopify blog content while using the Align theme.

Shopify manages your blog content and publishing settings, while Align controls how your published blog and article templates are presented in your online store. For Align-specific customization guidance, use the Company XYZ documentation or contact Company XYZ support.

Templates create a consistent layout for an entire blog or a specific type of post. Use a blog template when every post in a blog should share the same presentation, such as an image-focused layout.

  1. From your Shopify admin, go to Online Store > Themes
  2. Find the Align theme that you want to edit, select the button to open the actions menu, and then select Edit code.
  3. In the Templates folder, select Add a new template.
  4. In the Add a new template dialog, select blog, choose the format that matches Align’s existing blog templates, and enter a file name.
  5. Select Create template.
  6. Update the template to customize the blog layout.
  7. Select Save.

Custom templates require coding knowledge. If you are not comfortable editing code, consider working with a Shopify Partner.

After creating a blog template, apply it to the blog that should use it. Every post in that blog uses the selected template.

  1. From your Shopify admin, go to Online Store > Blog Posts
  2. Select Manage blogs.
  3. Select the blog that you want to edit.
  4. Select a template from the Template drop-down menu.
  5. Select Save.

Customize individual blog posts with templates

Section titled “Customize individual blog posts with templates”

A blog post template changes the layout of selected posts without changing every post in the blog. Use one for occasional post types, such as image-heavy features, that need a distinct presentation.

  1. From your Shopify admin, go to Online Store > Themes
  2. Find the Align theme that you want to edit, select the button to open the actions menu, and then select Edit code.
  3. In the Templates folder, select Add a new template.
  4. In the Add a new template dialog, select article, choose the format that matches Align’s existing article templates, and enter a file name.
  5. Select Create template.
  6. Update the template to customize the blog post layout.
  7. Select Save.

Custom templates require coding knowledge. If you are not comfortable editing code, consider working with a Shopify Partner.

Apply a blog post template only to the posts that need that layout. Other posts in the same blog keep their current template.

  1. From your Shopify admin, go to Online Store > Blog Posts
  2. Select the blog post that you want to edit.
  3. Select a template from the Template drop-down menu.
  4. Select Save.

Set a publish date and time to make a post available at a planned moment, such as a product launch. You can also backdate a post. Learn more about future publishing

  1. From your Shopify admin, go to Online Store > Blog Posts
  2. On the Blog posts page, select the post that you want to schedule.
  3. Select Set visibility date.
  4. Choose the publishing date and time.
  5. Select Save.

Bulk actions let you publish or unpublish several blog posts together. Unpublishing hides posts from your online store but does not delete them.

  1. From your Shopify admin, go to Online Store > Blog Posts
  2. On the Blog posts page, select the posts that you want to publish.
  3. Select Actions.
  4. Select Publish selected blog posts.
  1. From your Shopify admin, go to Online Store > Blog Posts
  2. On the Blog posts page, select the posts that you want to unpublish.
  3. Select Actions.
  4. Select Unpublish selected blog posts.

Every blog has an RSS feed that readers can use to receive updates when you publish new posts. The feed URL is your blog page URL with .atom added to the end, such as http://store.myshopify.com/blogs/blogname.atom.

Add the feed URL to a blog post so readers can copy it into their preferred feed reader.

  1. From your Shopify admin, go to Online Store > Blog Posts
  2. Select the blog post where you want to add the feed URL.
  3. In the Content field, add subscription text and your feed URL, such as Subscribe to this blog's RSS feed using http://store.myshopify.com/blogs/blogname.atom.
  4. Select Save.

FeedBurner is a third-party service for delivering blog content to subscribers. Existing blogs that were previously integrated with FeedBurner remain connected, but new blogs and blogs without an existing integration cannot use the service.

For more information about publishing blog content, see Publishing blogs

  1. Match template formats. When creating a template, use the same format as the corresponding templates already in Align.
  2. Choose the right template scope. Use blog templates for a consistent blog-wide layout and blog post templates for selected posts only.
  3. Check scheduled dates. Confirm the date and time before saving a scheduled or backdated post.
  4. Review bulk selections. Make sure only the intended posts are selected before publishing or unpublishing them.
  5. Share the complete feed URL. Include .atom at the end of the blog URL so readers can subscribe successfully.